The Power of Creating Your Practice Philosophy with Dr. Paul Henny

April 04, 2018  | Posted by: Gary in Thriving Dentist Show  |  no Comment

Intention is a very important element of developing a thriving practice. Determining what your practice stands for can provide the ‘compass points’ that will lead you to develop your ideal practice. In this Thriving Dentist Show Gary invited his friend, Dr Paul Henny to share his thoughts about the importance of creating your practice philosophy. In this Show, Gary and Paul discuss; The specific benefits of a practice philosophy, elements to include in your practice philosophy, why it’s important to involve your team when creating a practice philosophy, the importance of congruence and harmony, your practice philosophy as a flexible self-management tool, the differences between a practice philosophy and your Vision and Mission Statements and how creating your practice philosophy allows you to distinguish your practice in the marketplace. You will enjoy Paul’s wisdom and guidance on this important topic!

Paul’s website:
http://www.codiscovery.com

Paul’s email address:
paul@paulhennydds.com

Link to the Bob Barkley Study Club:
https://www.facebook.com/bobbarkley.studyclub

Paul’s resource titled;
‘Why is a Practice Philosophy Important Today?’:

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The Smile Virtual Consult; A Powerful Strategy to Attract More Cosmetic Cases with Dr. Brian Harris

March 28, 2018  | Posted by: Gary in Thriving Dentist Show  |  no Comment

The digital world that we all live in today is transforming the way consumers think and act. Today you can order almost anything you can think of online and have it delivered to your doorstep the next day. Gary invited his long time friend Dr. Brian Harris on the Thriving Dentist Show as a guest to share how smile virtual consults are radically changing his practice. In this Show Gary and Brian discuss; How Brian developed the smile virtual consult and how these virtual consults are resulting in significantly more smile design cosmetic cases, the compelling consumer statistics behind the smile virtual consult, why convenience is often the #1 consumer consideration, how Brian perfected the idea of doing virtual consults, the power of his customized video reply, the top 3 barriers for dental consumers and how to overcome them, how smile virtual consults reduce your marketing expenses and a host of other practical tips that you can use today to help more patients enjoy the smile of their dreams. If you are interested in standing apart from the crowd by making it easier for patients to get what they want, then this interview is for you!

Brian’s website:
http://www.smilevirtualconsult.com

To order Brian’s Course:
http://www.smilevirtualconsultcourse.com
Enter Promo code; THRIVE to save $250 on the Course

Brian’s email address:
brian@drbrianharris.com

For questions about Smile Virtual Consult please email Jenn:
jenn@smilevirtualconsult.com

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How to Use Market Intelligence to Attract Your Ideal New Patients with Forrest Wiederman

March 21, 2018  | Posted by: Gary in Thriving Dentist Show  |  no Comment

Marketing is such an important aspect of developing a thriving dental practice today! There is a marketing revolution going on in dentistry today and it’s very important to keep up with the tools and resources that allow you to attract your ideal new patients. Market Intelligence is one of those tools. To help you understand how to use Market Intelligence in your practice, Gary invited his friend Forrest Wiederman to be a guest on the Thriving Dentist Show. Forrest is one of the brightest young marketing minds in dentistry today! In this Show, Gary and Forrest discuss; What it means to ‘win the marketing war before you fight the first battle’, understanding marketing demographics, why your demographics need to be as close as possible to real time, importance of defining your ideal new patient avatar, how demographic data can be successfully applied to the creative side, how to use language and tone that is consistent with your brand, tracking and measuring marketing performance and return on investment, how to create quality branding, why price based marketing is a race to the bottom and throughout the interview Forrest shares critical marketing mistakes to avoid.

Link to the Academy of Dental CPA’s
http://www.adcpa.org

EOS Website:
http://www.eoscorporate.com

Forrest’s email address:
forrest.wiederman@eoscorporate.com

Link to the article: ’15 Critical Marketing Mistakes to Avoid’ http://www.eoscorporate.com/articles/fifteenmistakestoavoid

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Dental Everything…..All in one app! with Dr. Jim Arnold

March 14, 2018  | Posted by: Gary in Thriving Dentist Show  |  no Comment

This truly is ‘The Information Age’! That label is especially true in dentistry where the amount of information and knowledge is growing exponentially. It can be a real challenge to keep up with all the cool new dental information! In this Thriving Dentist Show Gary invited his friend Dr. Jim Arnold as a guest to discuss a powerful new app to help Dentists stay informed. In this Show, Gary and Jim discuss; Jim’s background as a practicing Dentist and Educator, Jim’s experience as the owner of two dental practices, what led Jim to co-develop the SWYP Dental app, content aggregation and how to literally create your own person dental news feed, the importance of community and how SWYP Dental creates a powerful dental community, the benefits that Jim has experienced by partnering with Elite Dental Partners, Jim’s athletic background and how that has helped him in his professional career and the interview concludes with Jim sharing his insights for has long term vision for the future.

Website for SWYP:
http://www.SWYPDental.com

You can download the SWYPDental app from the Apple app store for iPhones or from Google Play for android smart phones

Jim’s email address:
drarnold@smilesbyarnold.com

Website for Elite Dental Partners:
http://www.elitedentalpartners.com

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Proven Ways to Add More High Value Dental Cases to Your Practice with Elijah Desmond

March 07, 2018  | Posted by: Gary in Thriving Dentist Show  |  no Comment


Dentistry is such an amazing profession because you get the opportunity to change people’s lives! Services like dental implants, cosmetic dentistry, sedation dentistry and complex restorative dentistry can quite literally change someone’s life. In this Thriving Dentist Show, Gary invited his friend Elijah Desmond to talk about how to add more high value cases to your dental practice. In this Show Gary and Elijah discuss; why marketing dental implants is the gateway to doing more high value cases, Elijah’s data on why Google ads and Facebook ads have proven to be the most effective digital marketing channels, strategies to track your marketing results including a formula to measure your ROI, the 3 types of dental practices including the benefits and limitations of each type, two specific case studies showing one campaign that worked very well and another case study of a marketing fail and why this particular campaign failed. In this Show, Gary and Elijah also talk about the upcoming Smiles at Sea Alaska Cruise May 20-27 where Gary will be a featured speaker.

Elijah’s website:
http://www.drivendentalmarketing.com

Elijah’s email address:
elijah@drivendentalmarketing.com

Link to Dental Intel to receive a Free Practice Snapshot to see how your office performs in the most important Key Performance Indicators (KPI’s)
http://www.dentalintel.com/takacs/

Alaska with Gary Takacs cruise link:
http://smilesatsea.info/alaska-05-2018/

The Implant Unlimited cruise to Cuba with Dr. Arun Garg link:
http://www.drivendentalmarketing.com/cruise

September Team Cruise with Dr. Paul Homoly and others:
http://smilesatsea.info/cozumel-sep-2018/

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