We all recognize the importance of word of mouth referral because the patients who are referred to you already have trust and confidence in you before they even pick up the phone to make their first appointment. Today, the internet allows you to expand this word of mouth concept through you guessed it… online reviews. In this episode we are very fortunate to have a friend of Gary’s and a real-world expert on online reviews and reputation management on our Show. Dr. Leonard Tau has built his dental practice in Philadelphia into a top 1% practice in part because of his digital marketing success. We are very excited to have Dr. Tau on the Show to explain exactly how he did this!
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