Brilliant Social Media Marketing Tips with Hayley Irons

January 22, 2014  | Posted by: Gary in Thriving Dentist Show  |  no Comment

Dental Podcast

[audio:http://traffic.libsyn.com/takacslearningcenter/TDS105.mp3]
Podcast: Download | Play in new window/mobile device
Running Time: 50:08 min

Social media marketing presents many opportunities for dental practices. We all know that word of mouth is the most effective form of marketing and social media allows you to leverage the technology available today to convert your patients to raving fans who can’t wait to tell others about you via social media channels. Hayley Irons is a real-world authority on social media marketing and in this interview, Hayley and Gary present some compelling reasons why social media needs to be part of your digital marketing activities. They also discuss the advantages of social media over traditional media, the role of your website in combination with your social media channels, and some great tips on how to ‘do’ social media in a manner that is effective with a modest time investment.

Hayley’s website:             www.hayleyironsmarketing.co.uk

Hayley’s email address: hayley@hayleyironsmarketing.co.uk

 

 

Contact Gary and submit questions for the show:
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What Every Dentist Needs to Know About Their Hygiene Team with Heidi Arndt RDH

December 18, 2013  | Posted by: Gary in Thriving Dentist Show  |  no Comment

Dental Podcast

[audio:http://traffic.libsyn.com/takacslearningcenter/TDS101.mp3]
Podcast: Download | Play in new window/mobile device
Running Time: : min

 

The hygiene department is the backbone of a thriving dental practice. The success of your hygiene department is directly related to the success of your practice. We are very fortunate to have Heidi Arndt RDH as a special guest on the Thriving Dentist Show. She is a recognized authority on the high performance hygiene team and passionate about helping Dentists develop their hygiene departments to full potential. In this interview, Gary and Heidi discuss the metrics you should expect from your hygiene department, the opportunities for growth in hygiene, the necessary steps for getting your hygiene team re-energized and re-focused, and specific things you can do today to grow your hygiene revenue. This interview is a must-listen for the entire team!

 

Heidi’s website:                               www.enhancedhygiene.com

Heidi’s email:                                  heidi@enhancedhygiene.com

 

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Contact Gary and submit questions for the show:
http://www.TakacsLearningCenter.com/contact
We appreciate your review on iTunes!

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4 Ways Video Blogs Will Help You Create a Thriving Practice with Anastasia Turchetta RDH

November 13, 2013  | Posted by: Gary in Thriving Dentist Show  |  no Comment

Dental Podcast

[audio:http://traffic.libsyn.com/takacslearningcenter/TDS097.mp3]
Podcast: Download | Play in new window/mobile device
Running Time: 46:07 min

Anastasia Turchetta RDH is a practicing hygienist and the created of the very poplar video blog titled, ‘Anastasia’s Hump Day Happenings’ that comes out every Wednesday on Youtube. In this video blog Anastasia provides consumers with information to help them achieve great oral health. As a very experienced video blogger, Anastasia was the perfect guest to discuss the power of video blogging to build your practice. In this interview, Anastasia and Gary share timely data demonstrating the power of video. They discuss 4 specific ways video blogs will help you build your practice and 7 ways to do video blogs for your practice. This interview will provide you with all the information you need to start using videos as part of your digital marketing strategy.

Anastasia;s email address:     anastasiardh@aol.com

Anastasia’s Hump Day Happenings:     http://www.youtube.com/user/Anastasiardh

Anastasia on Facebook:     https://www.facebook.com/Anastasia.Turchetta?fref=ts

Twitter:   @AnastasiaRDH

Cell: 252-202-9319

 

Get episodes 1-50 preloaded on an iPod Nano

Contact Gary and submit questions for the show:
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We appreciate your review on iTunes!

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Content Marketing for the Thriving Dentist with Erik Deckers

November 06, 2013  | Posted by: Gary in Thriving Dentist Show  |  no Comment

Dental Podcast

[audio:http://traffic.libsyn.com/takacslearningcenter/TDS096.mp3]
Podcast: Download | Play in new window/mobile device
Running Time: 49:57 min

As the author of three books, Erik Deckers is a real-world authority on the subject of content marketing. In this interview Erik and Gary discuss how content marketing can benefit a dental practice and how a blog is an important element of your digital marketing plan. Erik also shares his wisdom on the subject of local Search Engine Optimization (SEO) and why SEO is such a critical skill to master. The interview concludes with Erik sharing some great tips on how to turbo charge your social media efforts. You may have heard it said that, ‘Content is King’ and after this interview you’ll understand precisely why this is so true!

Three books written by Erik Deckers:

  1. Branding Yourself: How to use Social Media to Invent or Reinvent Yourself
  2. NoBS Social Media: The All-Business, No Hype Guide to Social Media Marketing
  3. The Owned Media Doctrine

Erik’s website:   www.problogservice.com

Erik’s email address:  erik@problogservice.com

 

Get episodes 1-50 preloaded on an iPod Nano

Contact Gary and submit questions for the show:
http://www.TakacsLearningCenter.com/contact
We appreciate your review on iTunes!

 

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Secrets of Dentists Who Have Successfully Retired Early with Dr. Doug Carlsen

October 30, 2013  | Posted by: Gary in Thriving Dentist Show  |  no Comment

Dental Podcast

[audio:http://traffic.libsyn.com/takacslearningcenter/TDS095.mp3]
Podcast: Download | Play in new window/mobile device
Running Time: 1:04:24 min

Dr. Doug Carlsen enjoyed a private practice in Albuquerque, New Mexico for 25 years until retiring from practice at the age of 53. Since then he has studied other Dentists who were able to retire at an early age and recorded their stories. He has written over over 45 articles for Dental Economics and DentalTown and currently writes a monthly column for DentalTown often receiving the most views of any content on DentalTown. In this interview Doug identifies the common characteristics and personal attributes of Dentists that were able to successfully retire at an early age. Additionally, Doug discusses his debt strategy for Dentists, a guideline on the appropriate amount to save and best investments to gain financial independence. 

Doug’s website:                www.golichcarlsen.com 

Doug’s email address:    drcarlsen@gmail.com

 

Get episodes 1-50 preloaded on an iPod Nano

Contact Gary and submit questions for the show:
http://www.TakacsLearningCenter.com/contact
We appreciate your review on iTunes!

 

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