Lessons from a Green Beret on How to Do a SWOT Analysis of Your Practice with Brett Rutherford

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Running Time: 55 minutes

Business lessons can be learned from surprising places. In this Thriving Dentist Show Gary interviews his friend Brett Rutherford, retired member of the US Army Elite Special Forces better known as a ‘Green Beret’. Brett spent significant time as a Green Beret as a Paratrooper jumping from airplanes at 36,000 ft. Upon retirement from the US Army, Brett earned a college degree in finance and banking applying what he learned in his military career and his education to build a successful financial services company. In this Show, Gary and Brett discuss how to conduct a SWOT analysis of your practice. Gary and Brett discuss; The specifics of how to do a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis, the importance of conducting an internal and external SWOT analysis, how the right pension plan can be a strength in your practice, why ‘key person’ life insurance can help mitigate a potential threat and how to take action once you have conducted a SWOT analysis.

Brett’s email address: brett@rutherfordfinancial.com

Brett’s website: www.rutherfordfinancial.com

Rutherford Financial Group Inc. is not licensed in Foreign countries and any and all investment advice might not be suitable for all. There are risk associated with any investment.

Rutherford Financial Group is an independent company with securities offered through Capital Investment Group FINRA SIPC.

The Capital Investment Group representative associated with this website may discuss and/or transact securities business only with residents of the following states: California, Florida, Hawaii, North Carolina, South Carolina, Virginia.

BUSTING LOOSE From Insurance Dependence in Your Dental Practice