No Sleepwalking….. Learn to Practice with Intention!

One of the things I have learned in creating a thriving practice in a soft economy is that the era of ‘sleepwalking is OVER! Let me explain. What I mean by sleepwalking is when you show up to work in the morning, punch the time clock, sleepwalk through the day and then punch the time clock on the way out. The dentist can be as guilty of this as the team members. Those days are over. Gone, dead, buried, and not coming back! One of the keys to a thriving dental office is to learn how to practice with intention.

 

Here is a great way that you can have some intention regarding your hygiene exams. One of the challenges in any dental practice is motivating your existing patients to accept pending treatment, especially if the teeth are asymptomatic. In most dental offices the process of reviewing an existing patients’ dental history is pathetic. Pardon my directness here, but let’s not sugar coat this. Here’s what I often see.

  read more Read more…

TDS006 : Mastering Social Media Marketing: The New Frontier with Jack Hadley

Jack Hadley of MySocialPractice.com joins Gary Takacs to discuss the idea of a three-legged stool of your social media success.

1. The right tools.
2. The right mindset, ideas, strategies and training
3. The right person (sometimes people)


WOMMA – Word of Mouth Marketing Association – Five principles for effective social media marketing in a dental practice.
 
1. Credible
2. Respectful
3. Social
4. Measurable
5. Repeatable
 
Practices should not be afraid of being a part of social media. It’s better to be a part of the conversation than avoid it. A vast majority of the social conversation is positive.
 
Should MySocialPractice take over your social media voice?
 
Find Jack Hadley at MySocialPractice.com
Facebook.com/MySocialPractice
Connect with Gary at TakacsLearningCenter.com
We appreciate you leaving a review of our show on iTunes!!
 

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

 
Download or listen on your mobile device
 
Running Time 45:58
 

 
Contact Gary and submit questions for the show at http://www.TakacsLearningCenter.com/contact

Learn to Listen so People Talk & Learn to Talk so People Listen

About a month ago I began publishing the audio podcast titled the ‘Thriving Dentist Show’. A new show is published every Wednesday. My goal is producing this podcast was to create a convenient way to share information that will help you develop a thriving practice. You can download the show directly from my website or you can subscribe to it on iTunes (it’s free). The advantage to subscribing on iTunes is that you will automatically receive each new show when it is published so you’ll never miss a show.

read more Read more…

5 Reason Why I Am Bullish On Dentistry

2012 is a great year to be a dentist!  Those of you that know me know that I am an optimist.  For me the glass is not half full, but it is completely full, overflowing the brim.  This perspective serves me well.  It might work for you too.  While optimism is my general outlook on life, there are specific reasons why I am bullish on dentistry.

 

Here are 5 reasons why I am bullish on dentistry:

 

New technology makes dentistry fun!        Manufacturers are constantly coming up with new technology to improve the delivery of dental care.  For example, Ultradent recently created a cordless version of their Valo curing light.  If you haven’t seen this, check it out:  http://www.valo-led.com/Pages/default.aspx.

read more Read more…

TDS005 : Converting New Patients into Patients for Life

Marketing is vital to creating a thriving dental practice. In this episode we visit with Fred Joyal of 1-800-DENTIST. We all know that patients are the lifeblood of a successful dental practice and the key to THRIVING! A practice is essentially a ‘Tribe’ or community of people who value and appreciate the care they receive by the Dentist and team. Fred will share some concepts that will help you convert callers and visitors to patients for life.
 
Potential patient versus patient
 
The advertising funnel and what you need to know about how this funnel works
 
The difference between a ‘media generated’’ referral and a traditional word of mouth referral.
 
The telephone as the single most important piece of equipment in the dental office!
 
1-800-DENTIST, Patient Activator & Pay-Per-Lead Program
 
http://www.1800dentist.com/
Connect with Gary at TakacsLearningCenter.com
We appreciate you leaving a review of our show on iTunes!!
 

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

 
Download or listen on your mobile device
 
Running Time 52:54
 
Contact Gary and submit questions for the show at http://www.TakacsLearningCenter.com/contact

The ‘Crown Cup’: US vs UK Dentists September 2012

“Life is not a journey to the grave with the intention of arriving in a pretty and well-preserved body, but rather to arrive thoroughly used up, worn out and loudly proclaiming, WOW, what a ride!”

 

Many of you know that I enjoy combining work and fun. We spend so much time working that we ought to have a good time doing it. Over ten years ago, I founded a division of our coaching firm called Ride & Learn, with the concept of providing Harley Davidson Motorcycle Tours combined with serious dental continuing education. We tour all day and then provide our CE course each evening. We have had some of the most highly regarded speakers in dentistry along on our trips including Dr. Gordon Christensen, Dr. Omer Reed, Dr. David Hornbrook, Dr. Mike Koczarski, Dr. Dennis Wells, and Dr. Alex Bankhead among others. Since its inception, we have done 36 Ride & Learn trips throughout the country. Below is a link along with a short video clip that will give you some idea of what Ride & Learn is all about.

  read more Read more…

Your Practice as a Pathway to a Great Life!

There is a tremendous difference between making a living and making a life. I have spoken about that concept often to dentists over the years. However, this is a topic that applies equally to your team members. Making a living conjures up images of trudging off to work, doing mind-numbing things to collect a paycheck. Sadly, this is what going to work feels like to many dentists and if the dentist feels that way, the staff feels even worse! One of the things I’ve noticed is that a dentist making a living has a staff (staph!), while a dentist making a life has a team. A dentist and team making a life on the other hand look forward to going to work because they know they are making a difference in patient’s lives and also in their own.

  read more Read more…

Page 1 of 912345...Last »